Fraud is not a problem exclusive to brick and mortar businesses. Sadly, cyberspace is rife with clever scammers, who have learned to navigate the web in search of vulnerable sellers, targeting those who remain unprotected and unaware. That’s why Rebound is committed to educating you on how to avoid the common pitfalls of internet fraud on Amazon and Shopify.

Understanding every area of your business is critical to the long term success of your ecommerce business. As an Amazon and Shopify seller, you’re probably wearing many hats and the title C.E.O. means Chief Everything Officer.

It’s a jungle out there for online retailers, especially on the mighty Amazon. Sellers are constantly faced with the challenge (and opportunity) to balance their Amazon advertising spend against its effectiveness in selling more product and expanding the reach of their retail business.

Starting and running an online business can be frustrating and overwhelming at times. As the sole entrepreneur and chief cap and bottle washer, you’re the one responsible for managing all the bouncing balls that come your way every day.

Being an entrepreneur is hard. Sometimes, when you start your own business,  it feels like you’ve walked into a room filled with thousands of super balls, flying all over, in different directions. And you’re the one who has to control them.

As an Amazon seller, there are so many things outside of your control. But for many of us, there is nothing worse than seeing your sales decline and not understanding WHY?

Everyday I see Amazon sellers focusing on sales, sales, and only sales. And hey, I get it...the bottom line is “show me the money”, right? But here’s the thing…Sales is a lag indicator.

Having been behind the scenes on more than 50 Amazon accounts that have sold many millions of units on the channel, I’ve noticed some patterns in how successful sellers think versus sellers that struggle.